Reactive PR Masterclass

🎯 Reactive PR Masterclass

Kaizen invites PR, comms, and brand professionals to an exclusive in-person roundtable in London, designed for those who want to respond to media moments with speed, clarity, and confidence.

This highly practical session is led by Marina Plummer, Head of PR, who will guide attendees through building and executing a reactive PR strategy that truly holds up under pressure.

📋 What to Expect

• ☕ Breakfast & networking to kick off the morning
• 🔍 How to monitor breaking news and build a response workflow that actually works
• 📝 Statement architecture — what to say, how to say it, and critically, what to leave out
• 🛠️ Tools & software used by leading PR teams to manage media response in real time
• 💬 Live examples, peer discussion, and actionable takeaways you can apply directly to your PR, comms, and brand strategy

📍 Location

The exact venue address is revealed upon registration. This event is held in London.

⚠️ Important Details

• 👥 Limited spaces available — only one person per company may attend
• ✅ Registration is subject to approval

🔗 Register here: lu.ma/osb5m4zk