Summer Drop +Chat with Leaders from UNIQLO + NIKE, OLIPOP, ARC'TERYX + Calvin Klein

Discover What’s Next — Live at BrandPopup
BrandPopup is a live discovery event built for modern brands and the communities that support them.
Discover and shop exclusive product drops, test new releases before they go public, meet founders face-to-face, and experience brands beyond a screen.
Come explore. Come connect. Come shop.

Fireside Chats

Shu Hung, Chief Client Officer at AKQA, has dedicated her career to creating products, brands, and experiences that bridge business and culture. Her journey has taken her from agencies in New York, Beijing, and Berlin to some of the world's most influential brands.
At NIKE, she contributed to marketing and digital strategy across Nike Women and Nike Sportswear. She later joined UNIQLO as Global Creative Director, where she built cross-functional teams across multiple global cities and led cultural collaborations with renowned institutions including MoMA, MACBA in Barcelona, and Garage Museum in Moscow.

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Few designers have influenced modern apparel the way Ben Stubbington has. From Calvin Klein and Theory to lululemon and ARC'TERYX, Ben has spent more than 20 years creating products that sit at the intersection of performance, culture, and timeless design.
As the current Creative Director of Veilance at ARC'TERYX and former SVP of Design at lululemon, Ben understands what separates good products from iconic ones. Join us as we explore the soul of product design with one of the industry's most respected creative minds.

Meet Steven Vigilante, a founding team member at OLIPOP who helped turn a bold idea into one of the fastest-growing beverage brands in America. With more than eight years of experience in consumer products, Steven has played a key role in shaping OLIPOP’s growth, partnerships, influencer strategy, and brand presence from the start.
As Director of Strategic Partnerships, Steven has helped OLIPOP become a category-defining brand that challenged the soda industry and reshaped the conversation around functional beverages.

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Presented by Cooley and moderated by Sarah Choi, this panel brings together Jenn Byrne, General Partner at GRIT Capital Partners, and Lawrence Hsu, Partner at Misfit Venture Partners.
Having spent years backing ambitious founders and identifying companies with the potential to reshape industries, they'll share what investors look for before making a bet, from founder conviction and market opportunity to the signals that separate good ideas from great investments.

Host

Chris Donaldson has created content and marketing strategies for numerous start-ups and Fortune 500 companies. He believes that a good brand is far more than a logo: it’s a promise to the audience that can create powerful change.
MOMENT Film

Past Events ...
Proof, not promises. Great speakers, meaningful conversations, and brand drops that landed. This is what you can expect when you show up.

NOTE: As a note, the event includes both indoor and outdoor areas. The on-stage show will take place indoors, while the Brand Popup will be located outdoors, allowing guests to enjoy either space at any time. Food will be provided as an open table spread in both the VIP and public areas.

For Brands ...
Ready to put your brand center stage? If you want to showcase your products, register and submit your details for approval! It’s the perfect way to get your products in front of a huge new audience and score some serious exposure.
Just fill out the info, and we’ll review it to make sure it’s a match.

Our Audience ...
Each event reaches our mailing list of 30,000 trend-conscious shoppers. They are modern, digital-first consumers seeking efficient, high-quality brands across lifestyle categories.

About the AREA

The AREA is reserved for our VIPs, including speakers, investors, hosts, influencers, and executives. To get access, you'll need to purchase a VIP ticket. We review each LinkedIn profile to ensure it's a good fit before approving entry.

Our Partners

brandpopup.com

Media Release Notice
By attending this event, you grant Creativewhiz, Inc., its affiliates, partners, and authorized photographers or videographers permission to capture photographs, video, and audio recordings that may include your likeness, image, voice, or appearance.
You acknowledge that these materials may be used, published, and distributed in any media format for promotional, marketing, editorial, or other business purposes without further notice or compensation. By attending, you waive any right to inspect, approve, or make claims regarding the use of such materials.