💪 Willpower Catalyst Series: The Wellness Lounge

Brands That Make People Feel Good

🎉 One year of Willpower in NYC — and we're marking the milestone the only way that makes sense: by making people feel better.

On May 20th, Willpower is taking over Remedy Place Flatiron for an intimate, approval-only evening crafted for the next generation of category-defining brand leaders. This is a private wellness experience unlike anything else in the city.

"A Private Wellness Experience for Category Defining Brand Leaders"

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🏛️ The Venue: Remedy Place Flatiron

Remedy Place Flatiron holds the distinction of being the world's first Social Wellness Club®. Under one roof, guests access contrast therapy, infrared saunas, cryotherapy, red light therapy, and IV treatments — all centered around recovery, resilience, and peak performance.

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💧 What's Included

• 🧊 Signature Contrast Therapy Suite — guided ice baths paired with infrared sauna
• 💉 IV Hydration Drips (limited availability)
• 🔴 Red Light & Compression Therapy
• 🎁 Exclusive Wellness Gift Bags
• 💆‍♀️ Massage by Aescape
• 🍣 Private Sushi Chef

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🎤 Featured Speakers

Hear directly from founders who are genuinely reshaping how people feel:

• AG1
• Mid Day Squares

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🏷️ Brands in the Room

Whoop · HYROX · Aescape · Chomps · Goodwipes · Create · Masa Chips · Hello Fresh · Beekman 1802 · Update · Sourmilk · Rally · and more

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🙌 Who Should Attend

This gathering is designed for founders, brand operators, and executives building the next wave of consumer brands. Attendance is strictly limited and by approval only — if you're in the room, you belong in the room.

This is Growth Through Community.

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🤝 Thank You to Our Sponsors

Willpower is proud to collaborate with partners who embody innovation, performance, and community:

PostPilot — The leading direct mail platform for modern ecommerce brands, helping health, wellness, and lifestyle companies transform customer data into high-impact offline experiences that drive retention, reorders, and lifetime value.

Hotspex Media — A strategic operating partner for brands seeking measurable growth and durable competitive advantage, combining data onboarding, advanced analytics, and precision media execution grounded in real human emotion and contextual relevance.

Kintsugi — An AI-powered tax automation platform built for rapidly scaling e-commerce and wellness brands, handling the full lifecycle of sales tax compliance across 100+ countries so founders can stay focused on growth.

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🌟 What's Next from Willpower

📅 [November 10] Catalyst Series: Capitalizing on the Future of Wellness — mark your calendar for the next major installment in the series.

🏠 Willpower Wellness House 2026 — missed Wellness House this year? It was epic. Stay tuned for what's coming in 2026.

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📺 More of What We Do — Watch Below

Explore past events and the full Willpower experience to see the community in action.

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About Willpower

Willpower is a community platform for category-defining consumer brands. Through carefully curated events and strategic introductions, the platform unites founders, service providers, and industry leaders to spark genuine relationships, fresh thinking, and unexpected opportunities. The belief is simple: you can create your own WILLPOWER through community.

🌐 Check out the new willpowerHQ website (thank you Claude Code!) and secure your spot today.