Luxury Committee: Thailand's New Luxury Consumers Expectations, Trends, and Market Shifts

Join us for a prestigious evening organized by the Luxury Committee of the Franco-Thai Chamber of Commerce (FTCC) as we dive into the future of luxury in Thailand! This event will illuminate the changing expectations of the next generation of luxury consumers in this rapidly evolving market.

Thailand has risen to prominence as Southeast Asia’s luxury hub, bolstered by retail expansion and an increasing number of high-net-worth individuals. However, the industry now confronts global challenges, including economic instability and shifting consumer desires. This is the perfect moment to align with the mindset of Thai luxury consumers.

A special survey targeting younger generations will address vital questions:

• Will millennials and Gen Z maintain the traditional view of luxury?
• Which luxury categories resonate with them the most?
• How crucial are sustainability and social responsibility?
• What do they anticipate from brands and the in-store experience?

Who Should Attend:
This event is tailored for professionals and executives in luxury sectors including retail, fashion, beauty, hospitality, lifestyle, marketing, customer experience, and premium services. It's also a must-attend for anyone keen on understanding emerging consumer trends in Thailand's luxury market.

Event Details:
📅 Date: Thursday, 11 June 2026
🕕 Time: 18.00 - 21.00
🏨 Venue: Ballroom, 12th Floor, VIE Hotel Bangkok - MGallery Collection
💰 Participation Fee:

• Luxury Committee Member: 1,100 THB
• FTCC Member: 1,300 THB
• Non-member: 1,800 THB

👉 Reserve your spot here!