Music Declares Emergency & AMPLIFY: Turning Concerts Into Climate Action

Join us at 9Zero for a relaxed lunchtime meetup featuring live music! 🎸

What if every concert could drive thousands towards climate action? Music Declares Emergency is on a mission to make that vision a reality. Since 2019, we've united over 8,000 individuals and organizations—including major record labels, live music businesses, and more than 4,100 artists—to declare a Climate and Ecological Emergency. Our goal? To leverage the power of music to place climate action at the forefront of culture.

AMPLIFY is where the real impact happens! 🌟 We equip artists with straightforward tools (like a simple QR code and pre-show videos) that enable concert moments to convert into tangible climate action. Fans can scan, be connected to vetted grassroots climate organizations in their area, and take action—without adding workload for the artist’s team.

The impact is significant:

• 35,000+ fan actions during a single arena tour
• 13.5% of audiences engaging at shows
• 1.8 million volunteers projected with just 15 major artists

Why should 9Zero members attend? AMPLIFY offers a scalable model for driving mass public engagement—an essential mechanism for climate innovators needing policy changes, public acceptance, and civic pressure for accelerated systemic solutions. Whether you're working in clean energy, transportation, or carbon removal, learning how to activate collective power is crucial for success.💡

Feel free to bring your lunch and your questions! 🥗

About 9Zero: We're a members-only community of founders, investors, scientists, and innovators dedicated to speeding up climate solutions through impactful relationships. Apply to join at www.9Zero.com!

📍 Location: 9Zero Climate Innovation Hub
🎟️ Tickets: Get your tickets here!