Quartile SCALE: Munich

You’re Invited to Quartile SCALE Munich! 🎉

Exclusive Strategy Workshop + Networking Dinner
Join us in Munich for an invite-only, in-person event focused on the latest advancements in Amazon Ads optimization, driven by Amazon Marketing Stream (AMS) and Amazon Marketing Cloud (AMC).

This hands-on workshop is designed for advanced advertisers eager to enhance performance through real-time automation and effectively scale upper-funnel investments without compromising efficiency.

Agenda

Part 1: How Did We Get Here?
Explore the four distinct eras of competition Amazon has experienced, and understand why many brands are still following outdated strategies. Discover what it takes to excel in 2026, where ad sophistication is the key to growth rather than merely price or product focus.

Part 2: AMC & DSP — The Unfair Advantage Most Brands Aren't Using
Keywords can reveal what shoppers searched for, but Amazon Marketing Cloud (AMC) provides insights into who they are and their behavioral patterns.

Learn how to leverage AMC to develop audience strategies that extend beyond simple category targeting, and activate these audiences more efficiently across different channels, including DSP.

Put theory into practice with a live workshop that utilizes real customer data to rank audiences by conversion rate—expect surprising findings!

Part 3: Turning Audience Intelligence into Revenue
Master the art of converting AMC audiences into three growth opportunities: acquiring new customers, defending your existing customer base, and eliminating wasted spending with Bi-Dimensional Negative Targeting.

Discover how advertising and promotions can work together as a single cohesive strategy to enhance conversion rates, creating sustainable growth instead of relying on fleeting spikes.

Part 4: Networking Dinner
Wrap up the evening with an intimate dinner alongside Amazon leadership, the Quartile team, and other brand owners and marketers. Share strategies, refine ideas, and forge meaningful connections that drive business success.

Note: To ease logistics, Quartile will cover transportation and hotel accommodations. Our PR and Events Manager will reach out to finalize travel arrangements post-registration via our exclusive travel partner.

Spaces are limited! Ensure your attendance by registering early as past SCALE events have consistently reached full capacity.

Secure your place now!
🏙️ Location: Munich