From Hustle to Handoff | #ATLTechWeek

What does it actually take to build a business that doesn't need you in every room? 💡

Every founder remembers the early days of their business. You closed the deals, answered support tickets, signed contracts, and tracked every dollar because you managed it all yourself. This approach works until it doesn't. A growing company requires systems you didn't create, processes you didn't document, and a model that can operate without you at the center.

Hillary Stanfield, Senior Vice President of Middle Market Technology Banking at Truist, specializes in guiding Atlanta tech companies through this critical transition. In this session, she will discuss what distinguishes a business ready for growth from one still relying on founder energy. Learn how to establish the financial and operational framework that allows a company to thrive beyond its founder.

Learning Outcomes

• Identify signs that a business has outgrown its founder-led systems
• Understand what banks and investors seek when assessing "enterprise-ready"
• Receive a starting checklist for building scalable financial processes
• Differentiate between growth that adds pressure and growth that enhances capacity