Product-Market Fit Speedrun

Part of Amsterdam Tech Week 2026 · June 16–19.
Update: Wow, all spots are full within 12 hours of launch. Amazing! We are looking into adding more seats. Join the waitlist, and if the stars align, you might be able to join!
Update 2: Found a bigger space with 100 seats. See you all there!
Sanity check your Product-Market Fit and Go-To-Market Strategy with Jeroen Coelen
1-hour workshop for early-stage founders who are working on their PMFit & GTM.
Objectives
Evaluating your current PMFit
Identifying gaps in your PMFit
Laying out your GTM Strategy
Sanity check your beachhead market
Get new perspectives on your startup
Approach
Mini keynote PMFit & GTM 101
Simple exercises empowered by proven frameworks
Live feedback and iterations
Schedule
14:30 - PMfit & GTM 101
14:40 - Speedrun PMFit
15:30 - Q&A
16:00 - End
Who is Jeroen Coelen?
I'm a PhD on early-stage startups, a.k.a. Dr Market Fit. I've mentored over 350 startups towards PMFit. Done workshops at 25+ accelerators throughout Europe. My LinkedIn Profile.
Based on my experience, I can identify missing pieces of your startup puzzle. Come join in!
See the full AMS Tech Week calendar.