8th Annual Bike to Bierock Day

Join us for the exciting 8th Annual Bike to Bierock Day on Sunday, July 26th! 🚴‍♀️ Celebrate the grand finale of the Tour de France, where cycling enthusiasts can enjoy special offerings throughout the day from 11:00 a.m. to 8:30 p.m.

🎉 Event Highlights:

• Watch the thrilling conclusion of the Tour de France on our big projection screen! 🎥
• Enjoy bike-themed beer for just $4 🍺
• Free upgrades on all entrée orders of bierocks and burgers!
• Choose from chips, coleslaw, potato salad, or potato wedges at no extra cost! 🌟
• Kids can sip on Sprecher soda bottles for only $2!

All you need to do is show your cycling helmet to avail these awesome deals. 🚲 An extensive food and drink menu will be available, so come hungry!

Location: Bierock, 2911 N. Sherman Ave, Madison, WI 53704-3018, part of the Northside TownCenter, across from Warner Park. 🗺️
Bike Parking is plentiful! Check out the racks at the Northside TownCenter and right outside our patio in front of Pickle Pro Courts.

Don't miss the chance to witness the yellow jersey being awarded at the iconic Champs-Élysées!

👉 Join us on Facebook to RSVP and get more details!