
Attention & AI: An Expert Session with Dr. John Hawkins
Attention & AI: An Expert Session with Dr. John Hawkins
💬 Some of the best conversations in our community keep circling back to the same question: with so much noise in modern marketing, what actually earns people's attention — and what role does AI play in it?
🌟 This month, we're pleased to welcome Dr. John Hawkins, who has spent years researching this topic.
🗓️ Join us on Monday, August 17 for an expert session titled: "Attention & AI: What Actually Drives Marketing Performance?"
👨🏫 Dr. Hawkins is the Chief AI Officer at Intersect AI and director of AI research at the Pingla Institute. His published research spans machine learning, consumer attention measurement, and eye-tracking studies on digital media.
🎓 He'll walk us through what the science says about attention — and what it means for how we build campaigns, creative, and marketing systems.
📍 Venue: Rodeo Mex-Tex Grill & Tap House, Bangkok
🪑 Seats are limited, so grab your spot early.
🤔 Whether you're already deep into AI or simply curious about what drives performance, there's always a seat at the table for curious minds.
About The MarTech Collective
The MarTech Collective is a Bangkok-based community of 700+ marketers, technologists, and founders from 25+ countries, built around real connections, bold ideas, and conversations that lead to growth.
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Rodeo Mex-Tex Grill & Tap House, 66/4 Soi Sukhumvit 20, Khwaeng Khlong Toei, Khet Khlong Toei, Krung Thep Maha Nakhon 10110, Thailand
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