Health & Fitness Apps in the AI Era

Rouvy Tech Rides: Meetups for people who want the real thing, not the hype.
Health and fitness apps are in a strange spot right now. AI promises personalized coaching, smarter training, and real insights from your data. But behind the marketing, the reality is messier. Sensors that don't talk to each other, models that hallucinate medical claims, and a flood of LLM-generated content that looks scientific but isn't. This meetup is about what actually works in health and fitness tech today, and what's still mostly noise.
Speakers:
Eva Kuttichová, CEO & Co-founder @ Macromo
Jan Jedlička, App & Lab Senior Director @ ROUVY
Karolína Maierová, Product Manager @ STRV, Group Fitness Instructor @ Form Factory
Moderated by Matúš Kocka, VP of Engineering @ ROUVY
What we'll get into:
Eva will open up a topic you can't avoid in the era of LLM slop: how to do health-tech science properly. What evidence-based actually means is when anyone can generate a "study" in five minutes, and where the line is between marketing and real medicine.
Jan will look at what sits underneath the ROUVY app: sensors and wearables. What the real technical and business challenges look like today. Compatibility, protocols, open vs. closed ecosystems, and why this is still very much an unsolved problem.
Karolína will show how she built her own training app using AI, without writing a single line of code. From raw notes to an interactive tool she actually uses every week when preparing for her classes. And how anyone can build something similar.
What you'll take away:
How to tell solid science from a sea of AI-generated content.
What sensors and wearables can really do today, and what to stop expecting from them.
What an AI-driven product workflow looks like when it actually works — and where it hits the wall.
Where the real opportunities are in health & fitness, and where it's just another demo.
This meetup is for engineers, tech leads, product people, founders, and anyone building or thinking about building products at the intersection of health, fitness, and AI. If you want a look behind the pitch decks, come join us.
And as a bonus, you can try out ROUVY trainers and taste functional drinks from Unbeaten.