BUILD & BRAND: AI Content Strategy & Personal-Brand Reel Workshop

🌟 Build & Brand is a hands-on, two-part workshop brought to you in partnership with Notion. 💻 Join us to create an actionable content system and craft a 20–30 second personal-brand reel using ChatGPT, HeyGen, and AI editing tools. Eligible participants may also receive up to six months of the Notion Business Plan (worth $12,000)!

Programme

Session 1: AI Content Strategy & Direction

🗓️ Date: 29 August 2026
🕓 Time: 4 PM – 6 PM
👩‍🏫 Speaker: Ooi Yan Yi
Content Director of MasteryCollective SG and expert in practical content strategies and AI workflows.
In this session, Yan Yi will guide you in creating a thoughtful personal-brand content strategy. You will learn how to clarify your brand identity, organize your ideas, and utilize AI to develop an actionable content plan. Expect a live demo and a practical content-planning system to start using immediately.

Session 2: Create Your Personal-Brand Reel

🗓️ Date: 30 August 2026
🕙 Time: 10 AM – 1 PM
👨‍🏫 Speaker: Anh Nguyen
Award-winning creative and copywriter with extensive experience in brand development, including for Apple.
In this interactive session, Anh will take you through the entire process of producing your personal-brand reel—from idea development and writing a compelling hook to creating an AI avatar and exporting the final video.

What You'll Learn

✅ Develop a focused content idea on Notion
✅ Write your hook and script using ChatGPT
✅ Create an AI avatar with HeyGen
✅ Edit and export your 20–30 second personal-brand reel

Who Should Attend

This event is perfect for:

• Founders and entrepreneurs
• Freelancers and independent professionals
• Creators and aspiring content makers
• Consultants and coaches
• Marketing and communications professionals
• Anyone eager to build a personal brand but facing challenges with content direction or production.

No prior experience with AI, video editing, or content creation is required!

What You’ll Leave With

✨ A clear direction for your personal-brand content
✨ A practical content system you can use right away
✨ A finished 20–30 second personal-brand reel
✨ A repeatable AI-powered creative workflow
✨ Up to six months of the Notion Business Plan (terms apply)

🔗 RSVP on Luma — please note that spots are limited to 20 participants!