Beyond Belief London Book Launch event by Nir Eyal + Get a free copy

Product Excellence is delighted to host Nir Eyal for the launch of his new New York Times bestselling book, Beyond Belief.
Join us in person at The Stepstone Group’s offices in Southwark, London. Each attendee will receive a complimentary copy of Beyond Belief sponsored by Miro and Atlassian.
The evening will feature a fireside chat with Nir Eyal, moderated by Nesrine Changuel, founder of Product Excellence.
They will dive into:
The invisible beliefs quietly limiting what we build and who we become
Why changing your beliefs is often more powerful than changing your strategy
How product leaders can design not just for behavior, but for belief
The connection between belief, emotion, and truly delightful products
What becomes possible when you challenge what you assume is “true”
You can learn more about the book at https://www.nirandfar.com/beyond-belief/ .
Join us for an informative and engaging session! There will be drinks, nibbles and networking after the talk.
SCHEDULE
18:00 - 18:30 - Arrival + drinks/nibbles
18:30 - 19:00 - Welcome (Stepstone, Miro, Atlassian)
19:00 - 20:00 Fire side chat + Q&A
20:00 to 21:00 pm: Networking and book signing
ABOUT The SPONSORS
Miro
We are grateful to Miro for sponsoring books for in-person attendees!
Miro helps your teams break free from work silos, repetitive meetings, endless feedback cycles, and missed launch deadlines. Streamline ways of working at every stage of product development, from strategy to outcome, with time-saving AI at every step.
Miro's unified workspace helps you find alignment that sticks, build what customers really want, and ship it faster.
Learn more about Miro
Jira product discovery
We are grateful to Atlassian's Jira Product Discovery for sponsoring books for in-person attendees!
Product teams aren’t short on ideas—they’re missing a system. Ideas are everywhere—in spreadsheets, messages, and docs. Prioritization is inconsistent, and product managers lack confidence they’re building the right thing.
Jira Product Discovery puts feedback, priori tization, and roadmapping into one place. Capture insights, prioritize with context, and build roadmaps connected to delivery in Jira. No scattered tools. No endless updates.
The result: product managers prioritize based on outcomes, stakeholders see the why behind the roadmap, and teams get time back and the confidence to build the right thing.
Learn more about Jira Product Discovery
The Stepstone Group
We’re delighted to be hosted by The Stepstone Group’s Product team in their 9th-floor office at the Blue Fin Building, just steps from the Tate Modern and boasting panoramic views of the River Thames.
The Stepstone Group is a leading global recruitment and job technology company, dedicated to connecting people with the right opportunities. With a presence in over 30 countries and a portfolio of 20+ brands, Stepstone leverages innovative technology and AI-driven solutions to help employers find top talent and job seekers discover the perfect role. Committed to making hiring more efficient, fair, and impactful, Stepstone is driven by the mission of “the right job for everyone” and a focus on innovation, integrity, and long-term success in the world of work.
Speaker
NIR EYAL is a globally recognized authority on behavior change and human potential. His frameworks have empowered millions to build better habits, enhance focus, and unlock greater agency in their lives and work. A former lecturer at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford, Nir has collaborated with leaders and organizations worldwide to boost performance through behavior design.
He is the New York Times bestselling author of the international bestsellers Hooked: How to Build Habit-Forming Products and Indistractable: How to Control Your Attention and Choose Your Life, which have sold over one million copies in more than 30 languages. Hooked was a finalist for the 2014 Goodreads Choice Awards. Indistractable won the 2019 Outstanding Works of Literature (OWL) Award and was named one of the Best Business & Leadership Books of the Year by Amazon, Audible, and The Globe and Mail. His third book, Beyond Belief: The Science-Backed Way to Stop Limiting Yourself and Achieve Breakthrough Results, became an instant New York Times best-seller and reveals how to identify and replace the hidden beliefs that define our limits.
As a seasoned entrepreneur and angel investor, Nir has backed multi-billion-dollar companies, including Canva, Kahoot!, and others. In addition to blogging at NirAndFar.com, his writing has been featured in The New York Times, Harvard Business Review, The Atlantic, and Psychology Today. For over 25 years, he has worked alongside his wife and business partner, Julie Li.