Build What Matters: Becoming a Discovery Pro | #ATLTechWeek

🚀 Join us for an insightful session that focuses on effective product discovery!
Most products fail, not due to poor execution, but because teams never identify the right thing to build. This session will transition you from the 'build and pray' mindset to real discovery:

💡 What You’ll Learn:

• Conduct stakeholder interviews to uncover genuine customer pain points rather than superficial requests.
• Utilize Opportunity Solution Trees for effective outcome mapping.
• Quickly validate ideas using low-fidelity prototypes before writing any code.
• Shift your team’s focus from delivery to discovery.
• Leverage AI tools to expedite the discovery process.

About BPM
Produced by the Building Product Managers (BPM) Network — a community of product leaders dedicated to advancing their careers.

About the Speaker
A.J. Agnus leads Responsible Innovation at Axon, promoting responsible product development. With a background that includes senior roles at Google, Elastic, and more, A.J. is passionate about discovery processes in the criminal justice system and holds degrees from The University of Texas at Austin and Georgia Institute of Technology.

📍 Location:
Atlanta Tech Village, 3423 Piedmont Rd NE, Atlanta, GA 30305, USA

Parking Options:

• Prominence Parking Deck: 3699 Lenox Rd NE
  • Parking Rates
• Tower Place Parking Deck: 3340 Peachtree Rd NE
  • Rates range from free for short stays to $24 for full day parking.

🔗 Register Now — Limited spots available!