AI Hackathon for EventProfs & Event Operators in London with Softr

From Spreadsheet Chaos to One Source of Truth: An Event Ops AI Hackathon with Softr

Overview
Your vendor list lives in one spreadsheet. Sponsor status in another. Budget in a third. Onboarding in a doc nobody's opened since kickoff. And the real picture — what's actually happening right now — lives in your inbox, or in someone's head.

That's not one data problem. That's a hundred small ones, scattered across every tool your team touches. Which is why a vendor contract slips through, or a sponsor deliverable gets missed, or "what's the latest on X" turns into a five-minute hunt.

This hackathon exists to fix that. Not by handing you another tool to add to the pile — by pulling everything you've already got into one place, and turning it into a single app your whole team can actually trust.

We're not building the next Cvent, Bizzabo, or Accelevents. Those own the attendee-facing experience. We're building what runs underneath it: the internal systems your team opens every day to track vendors, manage sponsors, watch budget, onboard staff, and know what's going on without asking three people first.

Bring what you've already got — a spreadsheet, a CRM, a form, anything currently tracking part of your operation. By the end of the session, it's a real, permissioned app your team can start using.

Who it's for
This is for the people who feel the chaos firsthand — whose day runs across too many disconnected tools, and who are done chasing status updates:

• Event Operations Managers and Event Producers/Coordinators: Own the vendor lists, run-of-show docs, and staff onboarding currently scattered across spreadsheets.
• Event and Sponsorship Managers: Need one shareable view of sponsor status, deliverables, and fulfillment instead of chasing it over email.
• Venue, Logistics, and Vendor Managers: Need real-time visibility into contracts, deliveries, and approvals without living in their inbox.

If your honest answer to "where's the latest status on X" is "let me check three different files," this is your hackathon.

Experience

• 12:00 – 12:50: Doors open, check-in, and light lunch
• 12:50: Welcome
• 13:00: AI literacy workshop with Lucy Postlethwaite: Assess where you stand on AI literacy, understand the difference between using an AI workflow and using an Agent, and map out your next steps in AI transformation.
• 14:00: Hackathon starts: Naming the chaos — why event data ends up scattered across every tool — then team formation and guided building with Softr.
• 17:00: Project presentations
• 18:00: Winners and wrap-up

Host
Francisco Opazo — Growth & Community EMEA at Softr.io, Founder, Led by Community
Francisco is a community strategist and marketing leader with over 14 years of experience helping fast-growing startups grow through community-led strategies, demand generation, and strategic partnerships. He has run end-to-end flagship conferences for community professionals, managing every part of the operation.

Workshop Facilitator
Lucy Postlethwaite — Founder, Practical AI
Lucy is the founder of Practical AI, a GenAI training and consultancy for creative event professionals. She has delivered events for major companies and runs regular online AI bootcamps for her event freelancer community.

About Softr.io
Softr is the AI app builder for creating real business software without code. It connects to the data you already have and turns it into custom portals, dashboards, internal tools, and CRMs.

About the venue: SpaceMade & Studio Y
Studio Y is designed for modern businesses, balancing focus and connection in a thoughtfully designed setting. It offers private studios, flexible offices, meeting rooms, and shared workspace under one roof.