Creating Real Value for Your Brand: The Benefits of Illustration

What truly makes a brand stand out in a world filled with generic visuals? ✨

In an age where templates, stock images, and AI-generated content dominate, the challenge isn't just about producing more. It's about crafting communication that is unique, human, and unforgettable.

Join Zürich-based illustrator and creative director Ingeborg Schindler, founder of Hello Ingeborg, for an insightful keynote that explores how handcrafted illustration can reintroduce personality and differentiation into brand messaging.

With over 25 years of experience in leading international creative agencies throughout Europe, Ingeborg now operates at the crossroad of illustration, design, and brand management. Her vibrant, narrative-driven visual style marries clarity and joy, resulting in striking visual concepts for esteemed brands like Deutsche Bahn, BMW, Confiserie Sprüngli, Condé Nast, Paul Smith, ARTE, RTL Group, and Deloitte.

💡 What will you learn?

• Ways illustration can make brands distinctive
• How illustrated communication fosters trust and connection
• Techniques to simplify complex ideas without oversimplifying
• Creating a visual language that is hard to replicate

About Hello Ingeborg
www.ingeborgschindler.com
Follow Ingeborg
LinkedIn · Instagram

📍 Where?
Kulturhaus Helferei, near Grossmünster in Niederdorf.
Kirchgasse 13, 8001 Zürich (Tram Station Helmhaus)

🎟️ Tickets
Click here to reserve your spot!